Resources
Practical ideas, research, and tools to help association leaders understand challenges, make informed strategic choices, and turn strategy into action.
What Blue Ocean Strategy Teaches Us About Strategic Planning
What We're Exploring
Walker Strategies Group continues to study the issues shaping how associations plan, operate, engage members, and deliver value.
The Future of Association Strategy
How changing member expectations, technology, demographics, and operating environments should influence how associations plan for the future.
Organizational Alignment
What helps boards, staff, committees, and volunteers understand their roles, work toward shared priorities, and stay aligned as conditions change.
Strategy Implementation
Why strategy breaks down after the plan is approved—and the disciplines that help associations turn priorities into sustained action.
Member Value & Engagement
How associations can better understand what members value, how they engage, and what those signals mean for strategy and organizational performance.
Have an Idea Worth Exploring?
We’re always interested in the questions, challenges, and emerging issues association leaders are seeing firsthand. If there’s something you think deserves a closer look, we’d like to hear about it.
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Fortune 500 Insurance Carrier